• What kind of business is our group starting?
We are starting a marketing and advertising consultancy in Fredericton, New Brunswick, called Rowett Marketing
Consultancy (RMC). Our company focuses primarily providing organizations with a variety of resources and the coaching
required to effectively market their products and service
Consider your central job (i.e., the job that the MAJORITY of your employees will hold. Note that this will likely be a lowerlevel
job, NOT management).
Describe exactly how and on what basis job holders will be compensated. Be specific about your compensation plan. Use
the motivation theories in your text to support/justify your compensation package.
Describe exactly how your pay plan makes greed work for you by fostering motivation and line of sight (think GOALS here).
Are there any potential drawbacks to your pay plan? List and describe them
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